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Rainmaker For You {A Guide to the Sales Engagement Conference}

Rainmaker 2019 is coming up fast! This year, the sales engagement conference is going to be bigger and better than ever. This opportunity to learn and exchange ideas is like drinking from a sales firehose - there is a lot to take in. We’re here...

Laura Hall

How Secure is Your Sales Process? {Infographic}

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In today’s digital landscape it can be easy to lose sight of the true cost of business, especially for sales organizations. With so much focus on growing revenue, making quota, and closing deals, companies may be unintentionally exposing themselves...

Laura Hall

Sales-Ready Messaging vs. Marketing Messaging

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Guest post by John Barrows, CEO @ JBarrows Sales Training There’s a difference between sales-ready messaging and marketing messaging, but unfortunately, too many companies don’t understand the distinction. The unintended consequence is that t...

Laura Hall

10 Best Sales Articles of 2018

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As we wrap up 2018, we took a look back at some of our most-read content. From email personalization to GDPR to an interactive sales personality quiz, there was a lot of variety in the articles you enjoyed this year! The tie that binds it all? A m...

Laura Hall

7 Ways to Improve Email Deliverability & Quality Relevance

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Spam accounts for half of the messages sent worldwide. Most top-of-the-funnel sales leaders are tracking the usual suspects. We all monitor sends, clicks, opens, and replies - all base-level metrics. But who is looking at email deliverability and...

Laura Hall

Personalized Visual Prospecting Helped Us Create “Luck”

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(And it can help you, too.) Thomas Jefferson was obsessed with building things. He even designed the Virginia State Capitol in Richmond! Jefferson also famously said, "I'm a great believer in luck, and I find the harder I work, the more I have of i...

Kyle Porter

Men vs. Women: When it Comes to B2B Sales Emails, Does Gender Matter?

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Potential gender differences can be a touchy subject, especially in today’s environment. In our research on sales email engagement, we had to move past our fear of addressing the question of gender. We wanted to answer one simple question: When it...

Jeremey Donovan

7 Ways to Ensure an ROI on Your Sales Kickoff (SKO)

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Whether you’re planning your first sales kickoff (SKO) or it’s your 20th, there’s always pressure to make it memorable and see a return on your investment. To that end, we rounded up 7 ways to ensure an ROI on your sales kickoff. There is no...

Laura Hall

Always Be Helping: The Sales Success Secret Sauce

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In Hollywood’s most famous movie about sales, Glengarry Glen Ross, Alec Baldwin’s character, Blake, hammers home the “ABCs” to his salespeople. In the middle of his tirade, he tells a burned out, tired-looking group of men, “Always Be Closi...

Laura Hall