Sales and Operations leaders spend a large portion of their time creating and implementing sales processes to increase efficiency and effectiveness. But any seasoned manager knows that in the heat of the moment, it’s all too easy for reps to miss important steps which can lead to incomplete data.
Introducing Dialer Call Sentiment and Disposition Governance
Salesloft team admins now have the ability to specify that call disposition and call sentiment be required by the team member before a call or a success can be successfully recorded. This applies when using the dialer natively in Salesloft or in other applications such as Salesforce, Gmail or other active Chrome windows.
As a reminder, call disposition helps to track the results of the phone call (“connected” or “no answer”) while call sentiment helps to track and record the outcome of the phone conversation (“company bad-fit” or “demo scheduled”). Easily enabled by team admins on either or both call sentiments and dispositions, calls and successes can be monitored, tracked, and mapped to Salesforce (stay tuned for coming news on making sentiments customized).
So, if you’re finding an increase in conversations that are resulting in bad-fit call sentiments, it may be indicative that more thorough account targeting is needed prior to the call step. By requiring that the call disposition and sentiment be complete, we’re helping organizations collect more complete information and empowering more informed decisions around efficiency and effectiveness.
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