At SalesLoft, we’re driven by our core values. We’re committed to ensuring that every decision we make is viewed through the lens of those values. And we believe our commitment is as much to our community as it is to our team members and our customers.
What We Believe
1. We believe that giving is about more than money.
We prioritize using our talents and skills to teach others the best processes and practices to connect with more supporters/donors and grow their causes. We donate our software and time, and send volunteers to train organizations in sincere and scalable communication.
2. We believe amazing people come in all forms.
We support diversity and inclusion in our workplace and in our communities, and are passionate about equality. In addition, all organizations receiving philanthropic support must agree to our non-discrimination policy.
3. We believe in constant learning.
We support programs which provide tools, training, mentoring and resources to help level the playing field for those in under-served populations — a hand up, not a handout.
4. We believe in making where you live a better place.
We support organizations who provide basic life necessities to those in need, from food to furniture. Simple acts of kindness go a long way.
5. We believe in our team.
Our Lofters are passionate about giving back, so we support the causes that matter to them, through our grant program.
6. We believe in Atlanta.
This is where we started, and where we are growing up. We love and are grateful to this city and the startup scene here, so we set aside 10 percent of our overall philanthropic budget to “pay it forward” to the Atlanta tech community.
Any organizations we partner with must not discriminate on the basis of race, religion, creed, age, gender, gender identity or expression, sexual orientation, national origin, disability, veteran status or marital status, and they agree that they will use our grant/product/volunteer time to support projects and programs consistent with the foregoing.
Because our Lofters have huge hearts, they often want to share their philanthropic causes with the team. We always encourage serving others, so we do not have a non-solicitation policy, but we also want to ensure a safe environment with no pressure (real or perceived) to contribute or support others’ causes. Therefore, any charitable requests to teammates must take place via email, not in person, and include the disclaimer below in each request. Prior to sending to the company, all requests must first be approved by the philanthropic team, via email submission to firstname.lastname@example.org.
This email was sent on behalf of an individual employee. This request is not through the SalesLoft philanthropy committee, and there is no obligation for donations, whether of time or money, from any Lofter.
Our team members have charitable causes which are personally important to them, so we encourage them to apply to our grant program, which disburses up to 25 percent of our overall philanthropic budget. Lofters apply for donations via grant applications, which are approved at a monthly meeting on a case-by-case basis by the Grant Committee. In some cases there may be emergency situations of an urgent nature, such as a natural disaster, and these will be considered on a case-by-case basis as they arise.
- We will support employee-requested grants to qualified tax-exempt 501(c)(3) public charities in the United States, registered charities in Canada and registered and exempt charities in the United Kingdom.
- In an effort to support as many worthwhile causes as possible, we will consider only one request per year, per employee.
- We will not consider support for political or labor organizations.
- We do not support multi-year grants, or an organization’s ongoing operating expenses, salary costs or budget deficits.
- All organizations receiving philanthropic support must agree to our non-discrimination policy: The charitable organization does not discriminate on the basis of race, religion, creed, age, gender, gender identity or expression, sexual orientation, national origin, disability, veteran status or marital status, and will use our grant/product/volunteer time to support projects and programs consistent with the foregoing.
Sponsorships: Marketing or philanthropic gift?
Why is the money is being invested?
If it’s to promote SalesLoft and drive business, and we might not support the event again if it’s unsuccessful at generating sales, then it’s marketing (often includes promotional opportunities, logo placement and tickets, though these alone do not remove it from philanthropy). If it’s a charitable gift, done to support the nonprofit because we believe in it and we want to do good in the community regardless of outcome, then it’s a gift.
Events or efforts that are aimed at connecting SalesLoft to the community, or assisting in talent acquisition. Is the primary point of the donation about benefits the company or team members receive in return, or about giving to support an organization? If it is more than 50% for recruiting, for example, it would be classified under recruiting and not philanthropy.