7 Ways to Ensure an ROI on Your Sales Kickoff (SKO)

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Whether you’re planning your first sales kickoff (SKO) or it’s your 20th, there’s always pressure to make it memorable and see a return on your investment. To that end, we rounded up 7 ways to ensure an ROI on your sales kickoff. There is no...

Laura HallLaura Hall

6 Steps to Designing a Sales Development Compensation Plan

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What would a 10 percent increase in annual sales mean to your organization? According to Gartner, companies will miss at least that amount in “lost opportunity” revenue. This is dollars left on the table due to ineffective processes for “defini...

Jeremey DonovanJeremey Donovan

7 Deadly Sins of Selling {Infographic}

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The original seven deadly sins are lust, pride, greed, gluttony, envy, anger, and sloth. Did you know there is a selling equivalent to those? The "7 Deadly Sins of Selling" are scary mistakes that salespeople make in their sales processes. The "7 De...

Laura HallLaura Hall

Video in Sales Emails Increases Reply Rate 26%

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The use of video in communication is more popular (and easier) than ever before. But does video increase the performance of sales emails? Does it impact the open or reply rates? We dug in to find out. Recently, our data science team examined the eff...

Roi CerenRoi Ceren

2 Data-Driven Frameworks We Use to Optimize Sales Engagement

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For almost a decade, I had the good fortune of working for former McKinsey consultants. They taught me two simple, yet valuable, data-driven frameworks. Below, I’ll explain how we applied these frameworks to optimize sales engagement at SalesLoft....

Jeremey DonovanJeremey Donovan

5 Elements of a Winning Sales Cadence

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There’s a big difference between having the right tools and leveraging them effectively. You could give JaMarcus Russell a slightly deflated football and he still wouldn’t be a Tom Brady-level quarterback. The same goes for winning sales cadences...

Laura HallLaura Hall

Sales Email Response Rates By Touch Count

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At SalesLoft, we love to look at data to help our customers succeed and to hone our own sales engagement processes. Mostly, we look at big data, such as our analysis of 200 million sales interactions to optimize cadence design. However, we also lo...

Jeremey DonovanJeremey Donovan

Analysis of 6M Sales Emails Reveals Optimal Time to Spend Personalizing

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What if you could optimize the time your sales reps spend personalizing sales emails? Based on customer feedback, we decided to look at where in the email personalization has the highest impact and how much time sellers spend personalizing. This f...

Laura HallLaura Hall

What Sets Top Performing Sales Reps Apart? {Infographic}

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What enables one sales rep to perform better than another? Is the secret in the process of top sales reps? Recent research (provided by TOPO), Best Practices of Top Performing Sales Reps, explores where sales reps spend their time, what tools they...

Ema MyersEma Myers