SalesLoft
July 24, 2019

Beyond the SDR: How other Roles Win with SalesLoft

Listen to  Allye O’Brien, Global Director of Sales Development at GlobalWebIndex, as she takes you through the process of Marketing Qualified Lead to Closed/Won. She will explain how GlobalWebIndex uses SalesLoft to optimize their funnel – the WHOLE funnel.

See how the Marketing team maximizes collateral and assets, how SDRs are enabled to do persona based selling (to get 4x conversion rates), and how Sales Executives prevent Opps from falling into a black hole. Each of these things leads to tighter budgets, better forecasting, and more closed won in Salesforce.