Andrea Cantrell
March 25, 2020

SalesLoft U Live Webinar: Tailoring Messaging By Personality

In this SalesLoft U Live webinar you will learn how to tailor your messaging to fit the unique personalities of your prospects. Hyper-personalization is a cornerstone of modern sales. Identifying a buyer’s personality gives you another layer of context and helps you personalize your communications in ways that resonate and build rapport. In this SalesLoft U Live Webinar, SalesLoft’s VP of Commercial Sales, Derek Grant, walks you through how to use tools like LinkedIn to identify your buyer’s personality and take actionable steps toward tailoring messaging for each personality type.

Check out the recap below!

A sales engagement messaging matrix will help you put Derek’s strategy to work. Don’t have one yet? Check out the recap of our Messaging Matrix workshop to get started!