MSP Live Digital Panel – Mastering Your Sales Data

From Modern Sales Pros:

Modern Sales Pros | Live Digital Panel – Mastering Your Sales Data

What is The Role of Sales Enablement in the Age of Sales Productivity?

What is a scorecard? How can it help you use your sales data?

The goal of sales leadership should be to connect and align your sales practitioners with sales enablement and sales operations. And, these relationships have correlated metrics that can help you track their effectiveness.

Imagine being able to answer the questions “How effective are your sales enablement efforts?” and “How has the pandemic affected your programs?” at the drop of a hat.

Measuring sales enablement efforts against sales productivity will make your enablement programs that much more agile, efficient, and effective, making it easier for your executive team to buy-in based on proven ROI.

If you’re thinking about investing in sales enablement or you just need to prove how effective your sales enablement efforts were in 2020. Using data effectively is how you can track the effectiveness of your programs.

Key Topics:

• Why sales enablement is critical for success in the “Era of Maximum Sales Productivity”
• How to use data to manage sales enablement programs, especially at scale
• Why Readiness Scorecards are the best approach to align sales enablement and sales management to achieve sales productivity goals

Panelists and Moderator

• Alex Laats, EVP, Product & Strategy, BRAINSHARK
• Elizabeth Pulice, VP, Sales Enablement, BRAINSHARK
• Richard Sgro, General Manager, MODERN SALES PROS

Register here.

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