CRM is growing exponentially. Gartner forecasts that it will increase to a $36.5 billion worldwide market by 2017.

With all of this growth, there’s a lot of talk. And a lot of statistics.

Some good, some bad, and some downright ugly, let’s look at the most interesting CRM stats from the past few years:

CRMstatsInfographic

Although CRM is growing, it seems many companies aren’t getting the most out of their systems. We recommend adding additional sales intelligence through company news alerts & job change alerts. We also recommend teams focus on adding great data by prospecting with clean and accurate sources.

Data sources for this article:
http://en.wikipedia.org/wiki/Customer_relationship_management%23Statistics
http://www.academicroom.com/topics/what-is-crm
http://www.zdnet.com/blog/projectfailures/crm-failure-rates-2001-2009/4967
http://www.enterpriseappstoday.com/crm/crm-jumps-12.5-percent-in-2012-gartner.html
http://www.forbes.com/sites/louiscolumbus/2013/06/18/gartner-predicts-crm-will-be-a-36b-market-by-2017