eBook

Analyst Study: SalesLoft Delivers 329% ROI Over Three Years

New Independent Total Economic Impact Study Confirms SalesLoft’s Sales Engagement Platform Drives Revenue Growth, Generates More Pipeline, and Improves the Customer Buying Experience

The Total Economic Impact™ Of SalesLoft, a February 2019 commissioned study conducted by Forrester Consulting on behalf of SalesLoft, quantified the benefits of the SalesLoft platform.

What would a 20% increase in sales-qualified leads to opportunity conversion rates mean to your sales organization?

Forrester’s TEI methodology demonstrated that a firm with 2,000 employees using the SalesLoft platform can achieve the following in a span of three years:

  • 329% return on investment
  • 13% improvement in customer renewal rates
  • 2x increase in top-of-funnel sales prospecting activity
  • 2.5x increase in response rates
  • 20% increase in sales-qualified leads to opportunity conversion rates
  • $336,000 saved from inferior legacy sales tools

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