Findings from The Total Economic Impact™ of Salesloft, a commissioned study conducted by Forrester Consulting on behalf of Salesloft, reveal how enterprise customers benefited from its platform. According to the study, a composite organization comprised of interviewees with experience using Salesloft realized a 394% ROI, and $12 million in increased profits and cost savings over three years from the following impacts:
- 60% improvement in response-to-opportunity rate and 30% improvement in closed-won deals, resulting in $4.6M more in incremental profits
- 50% increase in annual prospecting activities, resulting in $3.3M more in incremental profits
- $744K savings by consolidating sales technology
- $1.6 million in profit growth from improved customer renewal rate over three years
- 10% increase in productivity, resulting in $1.4M in time savings
- 25% reduction in time spent onboarding new reps, resulting in $333k in time saving
Check out Salesloft’s tips to get these results in your company.
“By using Salesloft, we were able to retire our dialer, our call recording system, and various point email solutions.”
– Director of Sales Enablement in a Software Company
Customer Challenges Prior to Using Salesloft
Customers interviewed for The Total Economic Impact of Salesloft noted how their organizations struggled with common challenges, including:
- Lack of visibility into pipeline health and sales performance
- Disparate tools mean no uniformity in tools and processes used by the sales organization
- Operational inefficiency throughout the sales organization
“None of the tools were comprehensive enough to cover the end-to-end sales engagement process, nor did they integrate well with other solutions.”