When you want to disrupt the status quo, you tell a provocative story of change. But when you are trying to get clients to renew, you ARE the status quo. So what do you do? After 10 years of original research, Tim Riesterer has a compelling answer.
As Chief Strategy Officer at Corporate Visions, Tim has refined a precise choreography for getting renewals to stay — and for getting them to grow with you instead of seeking competitors.
The first contract is rarely profitable. It really is this idea that the second contract, now, is really when you start to get into money.
Listen below to the entire podcast episode or on Apple Podcasts here.
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