Back to Webinars

Building Your 2020 Pipeline By Using Intent Data

January 8, 2020
Watch Webinar

In This Webinar…

“Intent data” is becoming an increasingly common industry buzz word, but you may be wondering exactly what it is. Where does it come from? And how can you use it most effectively?

In this webinar, we explain exactly what buyer intent data is and how to use it at every stage of the customer lifecycle. We also share three strategies to build your pipeline by leveraging intent data, as well as best practices for reading and interpreting buyer signals.


  • Adam Goyette, Director Demand Generation at G2
  • Alexandria Snow, Product Marketing Manager at Salesloft

Original Air Date
January 8, 2020

Watch the Webinar