Back to Webinars

New Year, New Targets: How to Optimize Your Sales Plays for 2021

December 8, 2020
Watch Webinar

Your sales goal for 2021? Turn your team into a sales Prospecting Powerhouse.

Converting pipeline is your top priority. So as you evaluate your sales goals for this year: how do you optimize your team to exceed their targets in 2021?

In this webinar, our expert panel from 6sense, Sendoso, and Salesloft share best practices to consider as you plan your 2021 inbound and outbound sales prospecting, including:

  • Best practices for multi-touch sales plays based on sales motion
  • Balancing personalization with scalability
  • Incorporating buyer insights to know which sales tactics to deploy
  • The metrics to evaluate to know when your cadences are (or are not) working


  • Ernest Owusu, Senior Director of Sales Development at 6sense
  • Lauren Barraco, Senior Director of Product Marketing at Sendoso
  • Amanda Holcombe, Director of Strategic Services at Salesloft

Original Air Date
Dec. 8, 2020

Watch the Webinar